About Us

Inspired by the love of travelling, Hello Alice is as landing destination passionately crafted for those voyagers in style.
Built in 2016 by Priscilla Latifah and Oktaviani Joeng, Hello Alice draws inspiration from their own experiences
due to lack of travel accessories available in their hometown, Jakarta.
Hello Alice is committed to bringing the chic and innovative trends to their customers in every collection. 
The commitment includes the search for styles, materials and stories all the way from overseas as well.
The adventure started from their timeless collection, straw boater hat,
and has landed to other essential holiday accessory categories.
Due to the love and support of their customers, Hello Alice has discovered new stories and places. 
The discoveries still continue, so….
Let’s go somewhere